You Down With OTT? The MRC Says Its Now CTV 2021/09/08 12:52:12 AdExchanger
The Media Rating Council (MRC) may have stripped Nielsen of its National and Local TV accreditation last week, but it also made another significant announcement: It is now defining over-the-top as connected TV. The MRC issued final measurement guidelines on August 30 for CTV. The guidelines, first established with the IAB in 2018 in order Continue reading » The post You Down With OTT? The MRC Says Its Now CTV appeared first on AdExchanger .
INSEE Cement Secures Spot on LMDs Most Respected Entities List 2021/09/08 07:59:23 Ada Derana Biz
INSEE Cement, Sri Lankas leading and only integrated manufacturer of cement has been ranked amongst Sri Lankas Most Respected Entities 2021 by LMD magazine. The ranking is based on research carried out by Nielsen involving 800 Manager and above personnel within the corporate sector. The data was gathered through unaided and unprompted telephone interviews, where each respondent was asked to name their picks for the top 3 companies in Sri Lanka, along with other questions. The Most Respected Entities ranking by LMD is one of the most prestigious accolades within Sri Lankas corporate sector and reflects the market leading position that INSEE Cement enjoys. Expressing his pleasure, Jan Kunigk, Executive Vice President, Sales, Marketing & Innovations at INSEE Cement said, Being recognized as one of Sri Lankas most respected entities is a testament to our dedication to delivering best-in-class quality, sustainably and reliably. We are achieving this by leading the industry towards sustainable building practices, responsible waste management and digital integration to meet the needs of tomorrow.
ALPS Series Trust Buys Altice USA Inc, LPL Financial Holdings Inc, Nielsen Holdings PLC, Sells ... 2021/09/08 07:38:05 GuruFocus
Related Stocks: NLSN , CHRW , DIS , ATUS , LPLA , FOXA ,
Sales of Vegan Meat in Spain Rocketed 31% Between 2019 and 2020, Surpassing 86.5M 2021/09/08 04:39:27 Vegconomist
An article published Monday in La Vanguaria reported that, according to recent data from the consultancy Nielsen, plant-based companies in Spain had a turnover of 86.5 million euros in 2020, an increase of 31% compared to 2019. Spanish brands are beginning to cause a stir and seriously impact the market, such as Heura, whose founders Bernat Añaños and Marc Coloma do not escape the public eye thanks to their passion for the vegan cause, their controversial advertising, and political campaigning. Hello Burger recently launched onto the Spanish market with the Hello Burger, which the company claims is the first fully plant-based burger made with the lowest number of ingredients in the world (only ten). Pizza Chain Papa Johns launched a vegan pizza line called Papa Johns Green, into more than 70 outlets in Spain. Flax & Kale launched in June what it claims to be the largest range of plant-based meats and cheeses made in Spain with 14 meat and 31 cheese products, with the ambition of leading the plant-based market in Spain in the coming year.
MRC suspends accreditation of Nielsen local TV services 2021/09/07 13:31:33 Tv Tech News
The Media Rating Council (MRC) has decide to suspend its accreditation of Nielsens National Television and Local People Meter and Set Meter Markets services. The changed status becomes effective in mid-September. Source: MRC suspends accreditation of Nielsen local TV services
Amazon is making its biggest pitch yet for TV ad dollars, but ad buyers say it faces tough competition from Hulu and NBC''s Peacock 2021/07/19 14:01:51 Business Insider
Summary List Placement Amazon is ramping up its pitch for streaming TV ad dollars. Amazon has quietly built out an ad-supported TV platform and formally pitched it to advertisers for the first time in May with an eye-popping stat: 120 million people watch its ad-supported video, from 20 million in January 2020. Four ad buyers who spoke with Insider gave Amazon''s pitch mixed reviews. They said that Amazon has strong targeting data and pricing competitive with other streamers. Its ad load is also lower than linear TV with six minutes of ad time per hour comparable to other streaming services and down significantly from linear TV''s average of 22 minutes. But they said that Amazon lacks compelling content to nab TV budgets. Like other streamers, Amazon hasn''t made a big dent in that business. Mike McHale, head of activation at ad agency Noble People, estimated that only 5% of OTT ad budgets come from linear TV budgets with the rest coming from digital. Amazon''s pitch comprises four properties: Fire TV: Amazon''s streaming device housing publishers'' apps.
Indian millennials, Gen Z find hope in emojis amid Covid 2021/07/17 06:10:35 Sify.com
New Delhi, July 17 (IANS) More than 80 per cent of millennials and Gen Zies in India have found hope in Covid-19 vaccination by using emojis as a medium to express themselves, a new report has said. While the joining hands emoji emerged as the most used one as part of vaccination drive-related conversations among those aged between 18-25 and 25+ years, the emoji with laughing tears continues to enjoy the top position, the report by AI innovation start-up Bobble AI said on World Emoji Day. The report is based upon privacy-compliant data sourced from more than 64 million devices (without any personally identifiable information) across India in the last one-year period. The ''Emoji with Laughing Tears'' has topped the chart since the last three years with over 10 million people using it on a daily basis. It emerged as the most preferred emoji in the age group of 18-25 years. "With people working remotely, there has been a significant rise in online chatting and with that comes the rise in sharing suitable emojis to depict the emotion most effectively," said Ankit Prasad, Co-Founder and CEO, Bobble AI. "Quite clearly, varied aspects related to the pandemic and cancellation of IPL season has dominated the minds of Millennials and Gen Zies in the last one-year period," he added.
Nielsen Board OKs A Quarterly Dividend 2021/07/16 18:56:55 Radio & Television Business Report
As its shares continue to rebound from a COVID-19 pandemic exacerbation of a five-year downtrend, the Board of Directors of Nielsen Holdings plc has declared a quarterly cash dividend of Nielsen''s common stock.
Nielsen Declares Quarterly Dividend 2021/07/16 11:30:00 PR Newswire
NEW YORK, July 16, 2021 /PRNewswire/ -- The Board of Directors of Nielsen Holdings plc (NYSE: NLSN) declared a quarterly cash dividend of $0.06 per share of Nielsen''s common stock. The dividend is payable on September 2, 2021 to shareholders of record at the close of business on August
Advanced Retail Space Management Applications Software Market to Witness Huge Growth by 2027 | JDA Software, Kantar Retail, Stratacache, APT (A MasterCard Company), Nielsen, Klee Group 2021/07/15 06:43:57 Tramways Monthly
The latest Advanced Retail Space Management Applications Software market study offers an all-inclusive analysis of the major strategies, corporate models, and market shares of the most noticeable players in this market. The study offers a thorough analysis of the key persuading factors, market figures in terms of revenues, segmental data, regional data, and country-wise data. 
Nielsen Looks to Rectify Panel Makeup After Admitting Pandemic Audience Undercount 2021/05/11 18:33:17 Adweek
Nielsen is issuing guidance to its media partners about the revelation that its pandemic TV audience measurement may have been off by as much as 6% and is aiming to have its in-home panel returned to its pre-Covid size by the end of the month. The conversations and guidance, which Nielsen has been communicating to…
Nielsen Confirms Undercount of Pandemic TV Viewership Following Standoff With Networks 2021/05/10 22:46:43 Adweek
The organization tasked with checking Nielsen's homework is crying foul about the measurement firm's counts of television usage throughout the first year of the Covid-19 pandemic. And after a month-long face-off with TV networks over this issue, Nielsen has confirmed that its figures do, in fact, need adjustment. The Media Rating Council, a nonprofit organization…
Nielsen Stock Is Trading Higher On Raising FY21 Guidance After Q1 Earnings Beat 2021/05/06 18:06:17 Benzinga
Nielsen Holdings PLC (NYSE: NLSN ) reported first-quarter FY21 revenue growth of 2.5% year-on-year to $863 million, beating the analyst consensus of $843.9 million. Revenue grew 2.3% on an organic basis. Audience Measurement revenues rose 2.8% Y/Y to $632 million and 2.3% on an organic basis from growth in digital measurement and settling of local pressures. Outcomes & Content revenues rose 1.8% Y/Y to $231 million 2.2% on an organic basis from improving trends in short-cycle revenues and Content growth. Net income … Full story available on Benzinga.com
TV And Online News Audiences Declined During Biden's First 100 Days: Report 2021/05/01 19:09:20 Benzinga
TV and digital news consumption has gone into a tailspin during Joe Biden’s first 100 days as president. What Happened: According to The Hill , major cable news operations have experienced shrinking audiences since Donald Trump left the White House and Biden moved in. Data compiled by the ratings company Nielsen found Comcast (NASDAQ: CMCSA ) subsidiary MSNBC shrinking from an average of 1.3 million household viewers in the last week of January, shortly after Biden’s inauguration, to 868,000 for the week ending April 25. At CNN, an AT&T (NYSE: T ) subsidiary, viewership numbers over the same period slumped from 1.2 million to … Full story available on Benzinga.com
Academy Awards Telecast Ratings Crash To Historic Low 2021/04/26 18:46:41 Benzinga
Sunday night's Academy Awards telecast received the ratings equivalent of a Razzie Award, with the lowest viewership audience since data tracking began in 1974. What Happened: The earliest available data from Nielsen's determined that Sunday's show recorded a dismal 1.9 rating among adults ages 18-49 and 9.85 million total viewers, according to a report in The Wrap . The data was not adjusted for time zones – the live telecast started 8:00 p.m. EDT – and finalized data is not due to be released until Tuesday. Nonetheless, the early ratings data represented a 64% year-over-year freefall in the key telecast's key demographic audience and a 58% drop in overall viewers compared to the 2020 telecast, which was the previous holder of the record-low viewer attendance for an Oscars show. Why It Happened: The COVID-19 pandemic disrupted this year's Oscar season, forcing the awards ceremony to be delayed by two months … Full story available on Benzinga.com