Veteran Comscore Television Executive Steve Walsh Elected to Florida Association of Broadcasters' Board of Directors 2020/06/29 14:30:00 PR Newswire
RESTON, Va., June 29, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is proud to announce today that Comscore TV executive Steve Walsh has been appointed as an Associate Member of the Florida Association of…
Comscore to Present State of Gaming Webinar on Esports, Gaming and Livestreaming Behaviors 2020/06/26 12:30:00 PR Newswire
RESTON, Va., June 26, 2020 /PRNewswire/ -- In 2020, there have been remarkable shifts in esports, gaming and livestreaming behaviors. That is why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to present its 2020…
New Comscore Research Examines the Future of Privacy-Safe Measurement 2020/06/25 16:06:00 PR Newswire
RESTON, Va., June 25, 2020 /PRNewswire/ -- In an increasingly data privacy-driven world, marketers are challenged to ensure the success of their campaigns while respecting consumers' privacy and maintaining consumer trust. Against this changing privacy backdrop, Comscore (Nasdaq: SCOR), a…
Comscore Releases 2020 'State of OTT' Report Examining OTT Consumption Across CTV, Ad-Supported Services, And More 2020/06/24 16:00:00 PR Newswire
RESTON, Va., June 24, 2020 /PRNewswire/ -- The over-the-top (OTT) landscape in 2020 is rapidly changing due to the growth of OTT services, content and devices as well as the effect of the COVID-19 pandemic on consumer behavior. Amidst this evolving landscape, Comscore (Nasdaq: SCOR), a…
Jurassic Park holds off Jaws to claim top spot at US box office 2020/06/23 11:13:37 The Guardian
Steven Spielberg’s 1993 dinosaur-rampage blockbuster beats his 1975 shark horror as coronavirus shapes cinemagoing It’s mega shark vs giant dinosaur at the US box office. Twenty-seven years after its first release, Steven Spielberg’s 1993 dinosaur-rampage blockbuster Jurassic Park has regained the number one spot at the US box office, just beating another another back-catalogue Spielberg blockbuster Jaws, in a commercial landscape severely affected by the coronavirus pandemic. Deadline reports that Jurassic Park earned just over $517,000 over the weekend of 19-21 June, having displaced last week’s top film The Invisible Man, which had earned around $383,000. The figures derive from an industry report produced by ratings agency Comscore, which stopped publicly reporting box office results in March after the pandemic took hold. According to the Hollywood Reporter , Jurassic Park played in 230 locations across the US, the vast majority being drive-in cinemas. Continue reading…
Comscore to Present State of OTT Webinar on Evolving Consumption and Usage Trends 2020/05/21 12:05:00 PR Newswire
RESTON, Va., May 21, 2020 /PRNewswire/ -- As over-the-top (OTT) viewing continues to be a mainstream behavior in the United States, the OTT industry is evolving. That is why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is…
La Vanguardia, diario digital líder por sexto mes consecutivo 2020/05/19 14:21:00 La Vanguardia
Por sexto mes consecutivo La Vanguardia es el diario digital más leído en España, según Comscore, el medidor oficial consensuado por todos los medios del sector. Un mes clave para medir la confianza de los lectores en una cabecera que ha estado al…
As more consumers shop online, the need for fast, secure, and convenient payments is more important than ever before. Here's what Visa is doing to help. 2020/05/15 19:00:00 Business Insider
Long before the effects of COVID-19 accelerated a global shift to digital for consumers and merchants, consumer spend was rapidly evolving from physical to digital  . In our "new normal," online shopping has already increased 35% in the US alone  . Which is why now more than ever, Visa is focused on helping merchants by providing them with an easy way for even more online shoppers to checkout quickly and securely. Continued momentum with new ecommerce partners To scale merchant acceptance, Visa is expanding its Digital Commerce Program for Payment Service Providers, Gateways, and Acquirers by adding 27 new partners. As part of the program, Visa works with the acceptance ecosystem to create digital terminals, bringing the same ease of paying in person to the digital space for merchants and cardholders. Our 27 new partners include Adyen, Aurus, Bambora, BlueSnap, Cardknox, CyberSource, Dalenys, eGHL, HST, iVeri, Moneris Solutions Corporation, NA Bancard, Omise, PayPlug, and WalletDoc, among others.
Meet the 18 firms solving companies' giant problems selling and advertising on Amazon 2020/05/14 13:38:34 Business Insider
Amazon has the third-largest advertising business after Google and Facebook. As Amazon's ad business grows, a number of third-party tech companies and agencies have emerged to help marketers navigate the e-commerce giant. Business Insider identified 18 of the most important ones that help marketers run ads and help sellers manage their e-commerce strategies and logistics. Click here for more BI Prime stories . A new crop of companies wants to cash in on Amazon. The e-commerce giant's advertising business is expected to make $17 billion this year, according to financial services firm Cowen. Its advertising business is more nascent than Facebook or Google, but it's fared better than its rivals during the coronavirus as more people shop online and performance-heavy advertisers increase spending on the platform. Amazon's growing advertising business has spawned a cottage industry of tech firms and agencies that specialize in Amazon. They help advertisers and sellers solve challenges including deciding what products to sell online, how to get products noticed, and running advertising campaigns that drive sales.
TikTok is developing a branded augmented reality video effect to rival Snapchat 2020/05/11 14:32:00 Business Insider
Business Insider Intelligence and eMarketer are now Insider Intelligence , a digitally-focused research company from Insider Inc. Learn more about what we offer. This story was delivered to Business Insider Intelligence Digital Media Briefing subscribers earlier this morning. To check to see if you already have access to Business Insider Intelligence through your company, click here. TikTok is developing an ad format that will let users create videos using branded augmented reality (AR) effects, due to arrive sometime in Q3, according to a source to Digiday. The feature parallels Snapchat's massively successful Sponsored Lens ad option, which also utilizes AR to create visual effects that interact with a user's physical environment. TikTok has been inching toward this reality with a similar product called "Branded Effect," which lets users add branded 2D visual effects to their videos — but its new AR format will take it a step further, with interactive 3D elements that will be clickable and feature music.
WHO Warns Against "Immunity Passports" As Global Coronavirus Cases Near 3 Million Mark: Live Updates 2020/04/25 14:27:22 Zero Hedge
WHO Warns Against "Immunity Passports" As Global Coronavirus Cases Near 3 Million Mark: Live Updates Summary: WHO warns against "immunity passports" Global case total nears 2.8 million, deaths near 200k Brussels relaxes rules on state financing for companies Oregon finds its distancing measures may have prevented 70k infections Internet traffic is up 20% across Europe and US as lockdowns drag on Former UK Chancellor urges gov't to share plan for reopening with the people * * * Bill Gates might want to rethink his decision to firmly defend the WHO against President Trump's decision to defund the organization - technically an arm of the UN - over allegations that it aided China's initial dissembling about the virus. Gates and others have loudly cheered the expansion of surveillance methods to aid in efforts like 'contact tracing' and other advanced techniques to try and track who may or may not have been exposed to the virus. Many proponents of civil liberties, meanwhile, have argued that some of the more extreme measures in play offer little benefit in exchange for such a dramatic expansion of the security state.
Mapeamento mostra aumenta consumo de mídia online no Brasil durante a quarentena 2020/04/16 20:40:26 Globo
Conteúdo familiar teve o maior crescimento entre os setores analisados, enquanto turismo teve queda na procura, segundo a Comscore. pessoa trabalhando CHAD SPRINGER / IMAGE SOURCE A empresa de análise de mídia Comscore divulgou esta semana uma medição de audiência em plataformas digitais brasileiras e como o consumo de mídia mudou com a intensificação da quarentena contra a pandemia do novo coronavírus. A análise compara o intervalo de 9 a 15 de março com 16 a 22 daquele mês. O destaque foi o conteúdo familiar e jovem (chamado "Family & Youth") que teve aumento de 43,1% semana a semana. De 637 milhões de acessos, passou para quase 912 milhões de visualizações. Comscore – Audiência de março G1 Economia Em seguida, vem a categoria de Notícias, que foi de 725 milhões para 1,03 bilhão de acessos no período. Em vez de se beneficiar propriamente da quarentena, o aumento de 42,6% acontece na esteira da busca de informações sobre a pandemia de covid-19. Ainda em faixas expressivas de aumento estão três categorias: Jogos (20%), Entretenimento (22,8%) e Redes Sociais (26,2%).
Comscore and CoxReps Announce Local Television Measurement Deal 2020/04/15 11:30:00 PR Newswire
RESTON, Va., April 15, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide CoxReps, a leading television representative company for local broadcast television stations,…
Colombianos en redes sociales: más móviles y más video 2020/04/13 16:04:38 El Tiempo
Según un reporte de Comscore, en promedio, cada sesión de usuarios en redes dura 11 minutos.
Comscore Announces Launch of "QuickScore" for Local Television 2020/04/06 11:30:00 PR Newswire
RESTON, Va., April 6, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the launch of Comscore QuickScore™, a television ratings report that provides viewership insights to local media within 48…