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   If You Invested $1,000 In Snap Stock One Year Ago, Here's How Much You'd Have Now  2021/05/04 17:02:17 Benzinga
Investors who have owned stocks in the last year have generally experienced some big gains. In fact, the SPDR S&P 500 (NYSE: SPY ) total return over the last 12 months is 55.9%. But there is no question some big-name stocks performed better than others along the way. Snap’s Run: One company that has been an excellent investment in the last year has been social media giant Snap Inc (NYSE: SNAP ). Snapchat's stock got off to a lackluster start on the public markets after a highly anticipated IPO back in 2017. After pricing its IPO at $17, Snap shares were trading as low as $4.82 in December 2018. Fortunately for Snap investors, the COVID-19 pandemic in 2020 was actually very good for Snap’s business. While other companies were dealing with economic shutdowns, people around the world who were sheltering … Full story available on
   TikTok is now the No. 2 platform for influencer marketing, according to a survey of 163 enterprise marketers  2021/05/03 12:44:38 Business Insider
Summary List Placement TikTok is no longer an underdog. The app is now the second most popular platform for influencer marketing (trailing just behind Facebook-owned Instagram and tied with Facebook itself), according to a recent survey of 163 marketers by Linqia, an influencer-marketing agency. Linqia surveyed 163 enterprise marketers and agency professionals (at companies with over $1 billion in revenue) between February and March about their influencer marketing plans for 2021. A whopping 68% of marketers surveyed said they planned on using TikTok for influencer marketing in 2021. That's a dramatic shift from Linqia's survey in early 2020, when only 16% of respondents had indicated they planned to use the short-form video platform. Instagram remained the leading choice for influencer marketing, however. Here was the breakdown of all the major social-media platforms: Instagram: 93% of respondents said they'd be using Instagram (another 83% specifically mentioned Stories) TikTok: 68% (up from 16%) Facebook: 68% (down from 79%) YouTube: 48% Pinterest: 35% Twitter: 32% Snapchat: 26% (up from 16%) Twitch: 13% (up from 5%) "TikTok is here to stay and brands know that," Brian Sorel, COO of the influencer-marketing company NeoReach, told Insider in January. "I don't think anything compares to the rush we are seeing on TikTok." Household name brands like Dunkin', Chipotle , and CeraVe (a drugstore skincare staple) have launched several ad campaigns on TikTok with influencers, including TikTok's biggest star, Charli D'Amelio .
   Snap Diversity Annual Report Details 2020 Progress, Initiatives for 2021 and Beyond  2021/04/29 13:30:00 Adweek
Thursday is a big day for diversity, equity and inclusion at Snap Inc., as the company released its Diversity Annual Report for 2021 and detailed the formation of a new industry coalition along those lines. Dell Technologies, Intel, Nasdaq, NTT Data and Snap introduced the Alliance for Global Inclusion Thursday, saying that the group developed…
   LinkedIn batte Pinterest e Snapchat in termini di ricavi  2021/04/28 11:35:34 Italy
   Snap Raises $988.3M Via Private Institutional Convertible Senior Debt  2021/04/28 09:50:43 Benzinga
Snap Inc (NYSE: SNAP ) priced $1 billion 0% convertible senior notes due 2027 to raise $988.3 million in a secondary private institutional placement . The initial note purchasers can purchase additional notes up to $150 million. The notes will be redeemable after May 5, 2024, but only if the last reported sale price per share of Snap’s stock exceeds 130% of the conversion price for a specified … Full story available on
   Teen girl gives evidence to court in cop trial  2021/03/09 15:21:33 The Daily Record
The girl claimed she was sent messages when she was 16 on social media app Snapchat by 42-year-old British Transport Police officer, Iain Bagley. It’s alleged the chats took place between February and October 2019 in Rutherglen.
   Snap Makes Quick Pivot Toward Super Apps  2021/03/08 19:11:40 PYMNTS
Though long known and described in the media as a social media platform, Snap Inc., parent of the popular social media portal Snapchat, has always shied away from being labeled as a social media firm. Its preferred tag was a camera company. But these days Snapchat is looking less like either and more like a […]
   Elon Musk And His Rise As A 'FinTwit' Influencer  2021/03/07 16:27:18 Benzinga
When Tesla Inc (NASDAQ: TSLA ) CEO Elon Musk in 2018 famously tweeted “funding secured” and promised to take Tesla private at $420 a share, investors took notice. Although he never followed through, the tweet cost him and the company a combined $40 million to settle fraud charges with the U.S. Securities and Exchange Commission. This hasn’t deterred him from tweeting, however. Musk has continued to influence share prices of not only Tesla but other companies as well through his platform on Twitter. Early Influences : Although only added to the Merriam-Webster dictionary in 2019, “influencer” is not a new idea. SocialMediaToday described en English potter named Wedgwood as an early form of influencer, for creating in 1760 a tea set for the Queen of England. In the 18th century, members of the monarchy were the most famous influencers in the West, and Wedgwood's marketing helped him win “royal-approved” brand recognition that still exists today . Modern Influence : In modern times, social media platforms like Facebook, Inc. 's (NASDAQ: FB ) Instagram and Snap Inc 's (NYSE: SNAP ) Snapchat have become the go-to venues for brands to advertise their products through the use of social media influencers.
   Reddit appoints Snap veteran Drew Vollero as chief financial officer  2021/03/05 16:05:00 Business Standard
Vollero, who served as Snap Inc's first CFO and was a former executive of Mattel Inc, will lead Reddit's finance team starting later this month and will report to Jen Wong, the firm's COO
   The NBA will play a key role in Snap's quest for 50% revenue growth  2021/03/05 15:56:03 CNBC
Snapchat said its NBA content is up 25% as the league prepared for its 2021 All-Star Game. The parties renewed their revenue-share agreement in June.
   Snap Touches $100B Valuation After Morgan Stanley Upgrade  2021/02/22 17:20:20 The Street
Snap shares wavered, touching a $100 billion market value, after Morgan Stanley analysts upgraded Snapchat's parent to overweight from equal-weight.
   Snap stock gets an upgrade on revenue potential of short-form video  2021/02/22 17:05:00 MarketWatch
Snap Inc.'s newer features are gaining traction, which could give a further boost to its already hot shares, according to a Morgan Stanley analyst.
   Snap Has Upside To $80, Morgan Stanley Says In Upgrade  2021/02/22 15:10:18 Benzinga
Snap Inc (NYSE: SNAP ) deserves credit for recent improvements to its platform and the stock now has a path to trade at $80 per share, according to Morgan Stanley. The Snap Analyst: Brian Nowak upgraded Snap's stock from Equal-Weight to Overweight with a price target lifted from $50 to $80. The Snap Thesis: Snap continues to see improving user metrics and management confirmed more than 100 million global Spotlight users after launching just three months ago, Nowak wrote in the note. The company also boasts more than 250 million global Maps users and an estimated … Full story available on
   Snap’s Partner Summit to Take Place Virtually on May 20, 2021  2021/02/22 14:00:00 Business Wire
SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) announced today that it will stream its Snap Partner Summit on May 20, 2021. The virtual event will feature a keynote address by Snap Inc. co-founders Evan Spiegel, Chief Executive Officer, and Bobby Murphy, Chief Technology Officer, as well as other leaders from across the company. New products, features, and partnerships will be announced around Snap's augmented reality offerings, and platforms for creators and developers. “We’re e
   Snapchat footage shows murderers boast of drugs, knives and cash  2021/02/20 10:09:51 Teesside Live
Five men are now behind bars after the brutal killing