NLSN NLSN ニ―ルセン・ホ―ルディングス

 NLSNのチャート


 NLSNの企業情報

symbol NLSN
会社名 Nielsen N.V. (NLSN ニ―ルセン・ホ―ルディングス)
分野(sector)   
産業(industry)   
業種 広告_マ―ケティング   工業(Industrials)
概要 事業概要 ニールセン・ホールディングス(Nielsen Holdings plc)はパフォーマンス管理企業。同社はクライアントへ消費者視聴行動分析と異なるオプション間の相互作用を提供する。同社のセグメントは市場調査情報と分析サービスを含む消費者購買(Buy)セグメントとテレビ、ラジオ、オンラインおよびモバイルのオーディエンス、広告測定サービス、および対応する分析を含む消費者視聴(Watch)セグメントがある。Buyセグメントは取引測定データおよび消費者行動情報のコアトラッキングおよびスキャン・データを含む測定サービスと消費者包装商品企業への分析サービスを提供する。メディアクライアントは同社の視聴データを通じて視聴者を理解し、広告インベントリの価値を確立し、コンテンツの価値を最大化する。広告クライアントは視聴データで支出を計画し、最適化する。  ニ―ルセンは米国の情報調査会社。消費者の視聴や購買行動に関する市場調査、インサイト、分析デ―タを提供する。消費者購買行動分析事業は消費者調査、購買者調査、販売予測、商品の市場シェア、新製品の需要予測などを扱う。視聴者行動分析事業はテレビ、ラジオ、インタ―ネット、携帯電話を通じた視聴率および分析デ―タを提供する。本社はニューヨーク。  
本社所在地 85 Broad Street New York NY 10004 USA
代表者氏名 James A. Attwood
代表者役職名 Executive Chairman of the Board
電話番号 +1 646-654-5000
設立年月日 38838
市場名 NYSE(ニューヨーク証券取引所)
ipoyear
従業員数 42000人
url www.nielsen.com
nasdaq_url
adr_tso
EBITDA EBITDA(百万ドル) 1821.00000
終値(lastsale)
時価総額(marketcap)
時価総額 時価総額(百万ドル) 8413.43500
売上高 売上高(百万ドル) 6515.00000
企業価値(EV) 企業価値(EV)(百万ドル) 16276.43500
当期純利益 当期純利益(百万ドル) -940.00000
決算概要 決算概要 BRIEF: For the fiscal year ended 31 December 2018 Nielsen Holdings PLC revenues decreased 1% to $6.52B. Net loss before extraordinary items totaled $940M vs. income of $533M. Revenues reflect Buy segment decrease of 4% to $3.1B United States segment decrease of 1% to $3.7B North America_South America excluding United States segment decrease of 4% to $569M Asia Pacific segment decrease of 3% to $840M.

 NLSNのテクニカル分析


 NLSNのニュース

   Nielsen Looks to Rectify Panel Makeup After Admitting Pandemic Audience Undercount  2021/05/11 18:33:17 Adweek
Nielsen is issuing guidance to its media partners about the revelation that its pandemic TV audience measurement may have been off by as much as 6% and is aiming to have its in-home panel returned to its pre-Covid size by the end of the month. The conversations and guidance, which Nielsen has been communicating to…
   Nielsen Confirms Undercount of Pandemic TV Viewership Following Standoff With Networks  2021/05/10 22:46:43 Adweek
The organization tasked with checking Nielsen's homework is crying foul about the measurement firm's counts of television usage throughout the first year of the Covid-19 pandemic. And after a month-long face-off with TV networks over this issue, Nielsen has confirmed that its figures do, in fact, need adjustment. The Media Rating Council, a nonprofit organization…
   Nielsen Stock Is Trading Higher On Raising FY21 Guidance After Q1 Earnings Beat  2021/05/06 18:06:17 Benzinga
Nielsen Holdings PLC (NYSE: NLSN ) reported first-quarter FY21 revenue growth of 2.5% year-on-year to $863 million, beating the analyst consensus of $843.9 million. Revenue grew 2.3% on an organic basis. Audience Measurement revenues rose 2.8% Y/Y to $632 million and 2.3% on an organic basis from growth in digital measurement and settling of local pressures. Outcomes & Content revenues rose 1.8% Y/Y to $231 million 2.2% on an organic basis from improving trends in short-cycle revenues and Content growth. Net income … Full story available on Benzinga.com
   TV And Online News Audiences Declined During Biden's First 100 Days: Report  2021/05/01 19:09:20 Benzinga
TV and digital news consumption has gone into a tailspin during Joe Biden’s first 100 days as president. What Happened: According to The Hill , major cable news operations have experienced shrinking audiences since Donald Trump left the White House and Biden moved in. Data compiled by the ratings company Nielsen found Comcast (NASDAQ: CMCSA ) subsidiary MSNBC shrinking from an average of 1.3 million household viewers in the last week of January, shortly after Biden’s inauguration, to 868,000 for the week ending April 25. At CNN, an AT&T (NYSE: T ) subsidiary, viewership numbers over the same period slumped from 1.2 million to … Full story available on Benzinga.com
   Academy Awards Telecast Ratings Crash To Historic Low  2021/04/26 18:46:41 Benzinga
Sunday night's Academy Awards telecast received the ratings equivalent of a Razzie Award, with the lowest viewership audience since data tracking began in 1974. What Happened: The earliest available data from Nielsen's determined that Sunday's show recorded a dismal 1.9 rating among adults ages 18-49 and 9.85 million total viewers, according to a report in The Wrap . The data was not adjusted for time zones – the live telecast started 8:00 p.m. EDT – and finalized data is not due to be released until Tuesday. Nonetheless, the early ratings data represented a 64% year-over-year freefall in the key telecast's key demographic audience and a 58% drop in overall viewers compared to the 2020 telecast, which was the previous holder of the record-low viewer attendance for an Oscars show. Why It Happened: The COVID-19 pandemic disrupted this year's Oscar season, forcing the awards ceremony to be delayed by two months … Full story available on Benzinga.com
   The purchase of organic products rises 53%  2021/01/08 20:13:43 Entrepreneur
According to data from the US market measurement company, Nielsen, users prefer the acquisition of brands that focus on health care.
   Morgan Stanley Stick to Their Buy Rating for Nielsen Holdings By Investing.com  2021/01/06 16:31:25 Investing.com
Morgan Stanley Stick to Their Buy Rating for Nielsen Holdings
   Gracenote Powers New Live Sports Experiences for Smart TV and Auto Platforms  2021/01/06 14:00:00 PR Newswire
EMERYVILLE, Calif., Jan. 6, 2021 /PRNewswire/ -- Gracenote, a Nielsen (NYSE: NLSN) company, is launching a new live sports solution designed to help smart TV and auto manufacturers enable dynamic sports experiences to engage fans at home or on-the-go. Leveraging Gracenote Global Sports…
   Nielsen must face shareholder lawsuit over EU data privacy  2021/01/05 00:03:11 Reuters
Consumer data company Nielsen Holdings plc must face a shareholder lawsuit alleging the company made misrepresentations between 2016 and 2018, including statements downplaying how Europe's tightened rules for data collection were affecting the company, a Manhattan federal…
   Neelesh Misra flags off new venture: Slow Products  2020/12/15 07:06:19 Economic Times India
NEW DELHI: Entrepreneur and storyteller Neelesh Misra has launched a new venture, Slow Products, which the company said will connect products created by farmers, honey keepers and artisans directly with consumers.Slow Products will share 10% of net profits with farmers and creators on their products, provide consumers with healthy products and will not mislead on labels, a statement issued by the company said. “This will incentivise farmers to keep the quality of products high and give them a sense of participation. In spirit, it is like ESOPS for farmers,” the statement added.The product portfolio will include honey, cookies, edible oils, grains and flour, and available on e-commerce platform Slow Bazaar, to begin with.The pandemic has triggered a wave of new products and categories with a specific focus on packaged foods and hygiene products. A report by market researcher Nielsen released two weeks back said as many as 9,700 products and variants were launched in the country in the period between April-September, as companies responded rapidly to evolving consumer preferences with a surge in in-home consumption and products catering to health and hygiene.
   Neelesh Misra flags off new venture: Slow Products  2020/12/15 07:06:19 Economic Times India
NEW DELHI: Entrepreneur and storyteller Neelesh Misra has launched a new venture, Slow Products, which the company said will connect products created by farmers, honey keepers and artisans directly with consumers.Slow Products will share 10% of net profits with farmers and creators on their products, provide consumers with healthy products and will not mislead on labels, a statement issued by the company said. “This will incentivise farmers to keep the quality of products high and give them a sense of participation. In spirit, it is like ESOPS for farmers,” the statement added.The product portfolio will include honey, cookies, edible oils, grains and flour, and available on e-commerce platform Slow Bazaar, to begin with.The pandemic has triggered a wave of new products and categories with a specific focus on packaged foods and hygiene products. A report by market researcher Nielsen released two weeks back said as many as 9,700 products and variants were launched in the country in the period between April-September, as companies responded rapidly to evolving consumer preferences with a surge in in-home consumption and products catering to health and hygiene.
   The most popular TV shows of 2020 that weren’t on Netflix or HBO  2020/12/15 02:57:11 BGR
NBC and CBS dominated Nielsen's list of the most-watched TV shows of 2020. Not surprisingly, sports programs were exceedingly popular with NFL Thursday Night Football being the most-watch show of the year.
   The Oscars have just about slipped out of Nielsen’s top 10 event broadcasts of the year  2020/12/14 14:28:24 Fast Company
This is not the kind of ending Hollywood loves. Despite annual controversies, questionable jokes, and never-ending discussions about the decline of Hollywood’s cultural influence, the Academy Awards ceremony almost always ends up being one of the most-watched broadcasts of the year. Clearly, Hollywood movies still matter. Read Full Story
   Credit Suisse Stick to Their Hold Rating for Nielsen Holdings  2020/12/10 16:46:55 Investing.com
Credit Suisse Stick to Their Hold Rating for Nielsen Holdings
   Morgan Stanley Stick to Their Buy Rating for Nielsen Holdings  2020/12/10 16:46:18 Investing.com
Morgan Stanley Stick to Their Buy Rating for Nielsen Holdings

 関連キーワード  (広告_マ―ケティング 米国株 NLSN ニ―ルセン・ホ―ルディングス NLSN )

「広告」は、消費者に関心を持たせ、購入させるために、有料の媒体を用いて商品の宣伝をすること。また、そのための文書類や画像、映像、構造物など。ダイレクトメール、チラシ、折り込みなどの広告もある。 従来はテレビ、ラジオ、新聞、雑誌が広告の4大マス(大衆)媒体とされてきたが、近年ではインターネット広告が急成長をみせている。全世界に発信できるうえ、動画や音声を送ることが可能で、双方向で利用者の意見や嗜好を把握できるという利点がある。また、スマートフォンの普及加速もこれに拍車をかけており、インターネット広告市場は今後も飛躍的な成長をみせそうだ。

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