At #AdobeSummit, we introduced Adobe Brand Intelligence, a new foundation for agentic marketing that helps brands scale content without losing consistency or quality. The magic behind the scenes to build this was the people. It took a diverse team of individuals from all over the globe at different stages of their careers to work together and launch something this big into the market. Adrienne Tsai, Product Marketing for Adobe Brand Intelligence, and Varun Parmar, SVP & GM, Firefly Enterprise, reflect on the journey. ____ About Adobe Adobe empowers everyone, everywhere to imagine, create, and bring any digital experience to life. From creators and students to small businesses, global enterprises, and nonprofit organizations, customers choose Adobe products to ideate, collaborate, be more productive, drive business growth, and build remarkable experiences. Creative Cloud (https://adobe.ly/4fufPMJ) Industry-leading photography, design, illustration, and video apps that professionals rely on to do their best work. Document Cloud (https://adobe.ly/4dxzEQL) The world's leading platform for viewing, summarizing, editing, sharing, collaborating, and signing PDF documents. Experience Cloud (https://adobe.ly/4uPeqEW) Everything businesses need to design and deliver great customer experiences that drive profitable growth. Adobe Express (https://adobe.ly/4dvSSGe) The quick and easy create-anything app for making standout social posts, videos, flyers, and more. Connect with Adobe: Instagram: https://adobe.ly/4eUePS2 TikTok: https://adobe.ly/42K4K2F LinkedIn: https://adobe.ly/4dh1Mc1 Facebook: https://adobe.ly/4nFuirl Twitter: https://adobe.ly/4dgx9n4

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