​@Formula1 has 831 million fans, and no two want the same thing. So how do you make every single one feel like the most important fan? @DanielRicciardo goes inside F1's formula for engagement, from the app that keeps fans connected to the tech that makes it personal. Learn how Formula 1 uses Salesforce technology to personalize experiences and boost fan engagement for over 831 million fans worldwide. In this video, former F1 driver Daniel Ricciardo explores how Salesforce technology powers personalized fan experiences and keeps fans connected globally. Discover how Salesforce helps organizations deliver tailored engagement at scale through real-time data and mobile app technology. *Resources & Links:* Learn more about how F1 powers next-gen fan engagement with Salesforce: https://www.salesforce.com/campaign/formula1/ Watch more episodes of Inside Formula 1: https://www.youtube.com/playlist?list=PLM1PGyhObvyQ Explore Data 360: https://www.salesforce.com/products/data/ What is a customer data platform: https://www.salesforce.com/marketing/data/what-is-a-customer-data-platform/ #Salesforce #Formula1 #DanielRicciardo #FanEngagement #CustomerExperience #PersonalizedMarketing #AITransformation #DigitalTransformation #Personalization _______ #Salesforce #AgenticCRM #AgenticEnterprise Learn more about Salesforce: https://www.salesforce.com Twitter: https://www.twitter.com/salesforce LinkedIn: https://www.linkedin.com/company/salesforce Instagram: https://www.instagram.com/salesforce Facebook: https://www.facebook.com/salesforce Subscribe to Salesforce’s YouTube Channel: http://bit.ly/SalesforceSubscribe About Salesforce: Improve customer relationships with Salesforce, the #1 AI CRM where humans with agents drive customer success together. Our integrated platform pairs your unified customer data with trusted agents that can assist, take action autonomously, and hand off seamlessly to your employees in sales, service, marketing, commerce, and more. Disclaimer: This video is for demonstration purposes only. All account data depicted is fictional and does not contain personally identifiable information (PII). This content is intended solely to illustrate product functionality in a simulated environment.

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