In Financial Services, trust is the currency we trade in. While 82% of organizations intend to integrate AI agents soon, only 14% have implemented them at scale. Why the gap? Leaders are asking critical questions about data privacy, security, and complex compliance regulations. These are exactly the right questions to ask, and we have the answers. Join Salesforce leaders Eran Agrios, SVP and GM of Financial Services, and Babar Khan, Field CTO of Security Solutions for a candid conversation tackling the industry's most pressing AI trust and security questions head on. Discover how the Salesforce platform secures your sensitive data and allows you to scale AI with confidence. Eran and Babar unpack how to move past the AI "black box" and explore the trust-first architecture of Agentforce. They dive deep into the strategies that matter most to financial institutions, including contractually enforced zero data retention, dynamic data masking, and robust audit trails. Take the next step and learn more! Access the full AI Stewardship Imperative guide, FAQs, and more resources here: https://www.salesforce.com/financial-services/ai-stewardship-imperative-financial-services/ #Salesforce #FinancialServices #Agentforce #ArtificialIntelligence #trustedai --------- Subscribe to Salesforce’s YouTube Channel: http://bit.ly/SalesforceSubscribe Learn more about Salesforce: https://www.salesforce.com Twitter: https://www.twitter.com/salesforce LinkedIn: https://www.linkedin.com/company/salesforce Instagram: https://www.instagram.com/salesforce Facebook: https://www.facebook.com/salesforce About Salesforce: Improve customer relationships with Salesforce, the #1 AI CRM where humans with agents drive customer success together. Our integrated platform pairs your unified customer data with trusted agents that can assist, take action autonomously, and hand off seamlessly to your employees in sales, service, marketing, commerce, and more. Disclaimer: This video is for demonstration purposes only. All account data depicted is fictional and does not contain personally identifiable information (PII). This content is intended solely to illustrate product functionality in a simulated environment.

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