See how Salesforce customers are getting started quickly with Agentforce using out-of-the-box AI agents, then customizing them to meet unique business needs and deliver measurable results. Learn how organizations can ground Agentforce in real customer context and trusted business data to create more relevant, effective agent experiences, improve productivity, and drive ROI across the enterprise. Learn more about Agentforce: https://www.salesforce.com/agentforce/ Check out our guide to AI agents: https://www.salesforce.com/agentforce/ai-agents/ Learn how agentic AI works: https://www.salesforce.com/agentforce/what-is-agentic-ai/ Timestamps 00:00:05 - Agentforce Keynote Introduction 00:02:53 - Agentic ROI Playbook Framework 00:05:08 - Outcome-Based AI Agents Overview 00:07:20 - Fast Deployment with Agentforce Coworker 00:13:01 - Creating Reusable Agent Skills 00:14:45 - Opportunity Coaching and Headless AI 00:18:09 - Hunter Outbound Sales Agent Setup 00:23:08 - Customizing Agents with Agent Script 00:30:38 - Southwest Airlines Case Study 00:31:37 - Customizing Name Change Sub-Agent 00:33:08 - Multi-Agent Super Agent Orchestration 00:36:05 - Vivint Customer Service Story 00:40:27 - Real-Time Agentforce Observability 00:45:03 - Introducing Agent Optimizer _______ This video comes to you from Dreamforce 2026, the conference that helps you unlock unprecedented success with the power of trusted AI Agents, real-time data, and CRM. This is where you become an Agentic Enterprise. Watch Marc Benioff's opening keynote here: https://youtu.be/wYFt9NCYaVI Watch all of our content from Dreamforce 2026 here: https://www.salesforce.com/plus/experience/dreamforce_2026 Continue your learning journey on Salesforce+: https://www.salesforce.com/plus Subscribe to Salesforce’s YouTube Channel: http://bit.ly/SalesforceSubscribe _______ #Salesforce #Dreamforce #AgenticCRM #AgenticEnterprise #Dreamforce2026 #DF26 Learn more about Salesforce: https://www.salesforce.com Twitter: https://www.twitter.com/salesforce LinkedIn: https://www.linkedin.com/company/salesforce Facebook: https://www.facebook.com/salesforce Instagram: https://www.instagram.com/salesforce About Salesforce: Improve customer relationships with Salesforce, the #1 Agentic CRM where humans with agents drive customer success together. Our integrated platform pairs your unified customer data with trusted agents that can assist, take action autonomously, and hand off seamlessly to your employees in sales, service, marketing, commerce, and more. Disclaimer: This video is for demonstration purposes only. All account data depicted is fictional and does not contain personally identifiable information (PII). This content is intended solely to illustrate product functionality in a simulated environment.

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