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公式動画＆関連する動画 [Big wave thinking]
How do you visually capture the conviction, judgement and ambition behind a trusted partnership?
For our new global brand film, we looked to the ocean – pairing big-wave surfer Matahi Drollet with his tow-in partner Tahurai Henry to deliver a creative metaphor for how HSBC supports its customers through volatile, unpredictable conditions.
Go behind the scenes with people at HSBC, creative teams at VML, and our sea-faring protagonists to discover the strategic vision, brand values and focus on trust that brought the story to life.
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