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公式動画&関連する動画 [Meet the Newbies: How Gen Z and Young Millennials Are Navigating Money, Payments & Adulthood]
Who are the Newbies?
This next-generation consumer segment is made up entirely of Gen Z and young Millennials who are just beginning their financial journey. From digital payments and BNPL to budgeting, saving, and building credit, Newbies are eager to learn but often face challenges like student debt, tight budgets, side hustles, and early-career income pressures.
Discover how social influence, technology adoption, and financial confidence shape their decisions, and what brands, banks, and financial institutions can do to earn their trust and loyalty for the long term.
#GenZ #Millennials #Newbies #ConsumerInsights #FinancialLiteracy #DigitalPayments #BNPL #PersonalFinance #FinancialEducation #BankingTrends #ConsumerBehavior #FinancialWellbeing #CreditBuilding #SavingMoney #Budgeting #FutureConsumers #Fintech #DigitalBanking #FinancialServices #MastercardInsights
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