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公式動画&関連する動画 [Auth0 Identity Conversion Suite Demo: Native A/B Testing & Anonymous User Sessions]
Shoppers building a cart only to lose their browsing history the next day or facing a clunky sign-in wall at checkout leads directly to abandoned carts and lost revenue. Because unauthenticated users haven't signed in yet, brands miss out on critical intent signals. In this live stage demonstration from Oktane, Monica Roberts and Mira Sharma introduce the Auth0 Identity Conversion Suite.
Discover how consumer brands can capture customer intent before login, reduce registration friction, and continuously optimize sign-up flows to accelerate revenue growth.
Key Highlights Featured in this Demo:
• Auth0 Anonymous Sessions: Assigns every visitor a secure identity on their very first interaction. Preferences, wishlists, and carts travel across devices and seamlessly merge into newly created authenticated accounts.
• Auth0 Experiment Center: Native A/B testing built directly into Auth0. Enables teams to test passwordless vs. password sign-up flows side-by-side to measure conversion impact.
• Frictionless Passwordless Onboarding: Shows how mobile users are automatically routed into passwordless OTP flows with passkey setup.
• Preserving Journey Context: Allows brands to pick up right where anonymous shoppers left off, turning initial intent into completed purchases.
Transform the visitor-to-user journey by reducing clicks, cart abandonment, and login friction.
Learn more about AI Identity for Commerce: https://auth0.com/ai-identity/commerce
Learn more about Auth0 Identity Conversion Suite: https://auth0.com/docs/customize/identity-conversion-suite
Chapters
00:00 - The Lost Revenue Problem: Anonymous Browsing Friction & Cart Abandonment
01:00 - Introducing Auth0 Identity Conversion Suite
01:23 - Auth0 Anonymous Sessions: Identity Before Authentication
01:56 - Auth0 Experiment Center: Native Auth Flow A/B Testing
02:44 - Live Demo: Anonymous Shopping & Wishlist Creation in StoreZero
03:40 - Live Demo: Experiment Center Cohort Routing & Passwordless Passkey Onboarding
05:11 - Inheriting Journey Context & Accelerating Growth
#Auth0 #Oktane #IdentityConversionSuite #CIAM #ConversionOptimization #Passkeys #ABTesting #CustomerIdentity #ECommerce
Keywords
Auth0 Identity Conversion Suite, Auth0 Anonymous Sessions, Auth0 Experiment Center, Auth0 Demo, Capture Intent Before Login, Stop Cart Abandonment Auth0, Monica Roberts Auth0, Mira Sharma Auth0, Passkey Onboarding Demo, Oktane Demo
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