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公式動画＆関連する動画 [The Vitamin Shoppe: Driving Engagement with Oracle Unified Loyalty Solutions]
Oracle Unified Loyalty helps The Vitamin Shoppe strengthen customer engagement with personalized loyalty activities that encourage repeat participation and deeper relationships. See how Oracle Unified Loyalty supports app downloads, SMS signups, and ongoing customer engagement at https://social.ora.cl/6003BEpUnW
The Vitamin Shoppe is an omnichannel specialty retailer focused on health and wellness, headquartered in Secaucus, New Jersey, that uses Oracle Unified Loyalty to create engaging customer experiences that go beyond traditional loyalty programs.
In this customer story, Brett Herskowitz, senior manager of loyalty at The Vitamin Shoppe, explains how the retailer uses Oracle Unified Loyalty to deliver ongoing engagement activities that encourage customers to return regularly and participate in meaningful ways. By making it easy to introduce new engagement opportunities, the platform helps The Vitamin Shoppe reward customers for interacting with the brand while supporting stronger long-term relationships.
Customers can earn points through activities that include downloading the mobile app, signing up for SMS communications, sharing personal preferences, and providing birthday information so they can receive personalized rewards. These engagement opportunities help the retailer connect with customers more consistently while encouraging repeat visits and continued participation. As customers engage more frequently, The Vitamin Shoppe sees stronger spending, increased visit frequency, and larger basket sizes. The retailer also values Oracle as a trusted partner whose expertise helps deliver experiences that keep existing customers engaged while attracting new ones.
Like what you learned about The Vitamin Shoppe's Oracle story? Subscribe now https://social.ora.cl/60025k87j
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