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NFL's international events marketing strategy
Accenture 2025-10-03 に公開
In planning international games, The NFL asked, "how do we be deferential, but also weave in American culture of the game of football, while being respectful of local hos ...more
Using technology to enhance the NFL’s International Player Pathway Program
Accenture 2025-10-03 に公開
Accenture, together with the NFL’s International Football Development team, is working to enhance the NFL’s IPP Program, using next-gen technology to streamline data inta ...more
Brand personality is a powerful tool for businesses. Now #AI can take it to a whole new level.
Accenture 2025-09-12 に公開
Our 2025 #TechVision survey found that 95% of leaders say a consistent AI personality is critical to brand trust—and 80% worry generic chatbots could erode differentiatio ...more
Accenture Song at the Cannes Lions Festival of Creativity
Accenture 2025-09-11 に公開
Accenture Song at Cannes Lions International Festival of Creativity: showcasing work that fuses creativity and technology to create customer relevance and help organizati ...more
When the world is watching, you need to stay on top of your game.
Accenture 2025-09-09 に公開
We’re helping organizations like the NFL make the right moves to grow.
[Video Description: The camera hovers over a dark, misty football field where a lone man stands wi ...more
Beyond the goalposts | Accenture
Accenture 2025-09-05 に公開
Just when you think your business is on target, the goalposts tend to…move. At Accenture, we say: game on. Whatever your goal, we’ll get you there and onto what’s next. A ...more