Accenture's CEO Julie Sweet sat down with CEO of Microsoft's commercial business Judson Althoff to celebrate Accenture and Avanade being named Microsoft Global System Integrator Partner of the Year for the twentieth time and to explore the key themes of Microsoft Ignite 2025: AI in the flow of human ambition, reinventing customer engagement and bending the curve on innovation. Together, they talked about how businesses can become what Microsoft calls 'frontier firms' by reinventing themselves with AI, data and technology—unlocking new levels of productivity, financial performance and creativity. This spotlight conversation reveals four key pillars for focusing AI on growth and explores real-world examples of how the companies are partnering to help reinvent clients' businesses, accelerating security at Nationwide and reimaging product marketing at Nestlé. Join Accenture and Avanade at Microsoft Ignite 2025, booth number 537 to see our decades-long partnership in action: https://accntu.re/4o3gmWH Learn more about our joint innovation, collaboration and client impact: https://accntu.re/4r3WbKL #MSIgnite #MicrosoftIgnite2025 00:00 - Judson Althoff, CEO of Microsoft's commercial business, sits down with Julie Sweet, CEO of Accenture, Microsoft's Global System Integrator of the year 00:12 - The 3 Main themes of MS Ignite 2025 00:55 - Becoming frontier firms with AI transformation 02:12 - How to focus AI for growth: 4 pillars 03:29 - Market feedback, have a clear business strategy 05:25 - Securing assets in the era of AI 06:55 - Customer story: Nestle's AI transformation, digital twins 08:22 - Closing remarks

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